Managing social media can feel overwhelming, especially when you’re juggling multiple platforms, trying to stay consistent, and keeping up with daily posting. That’s why we always recommend Buffer to our clients – it’s a simple, free, and highly effective tool that helps individuals and small businesses stay on top of their social media without the stress.
In this guide, we’ll walk you through why Buffer is our go-to recommendation, how it can help you save time, and how to get started today.
Why Buffer?
Buffer is one of the best social media management tools available, and the best part? It’s completely free!
With the free plan, you can:
- Connect up to three social media accounts (e.g., Instagram, Facebook, LinkedIn, or Twitter).
- Schedule up to ten posts per platform in advance, so you don’t have to manually post every day.
- Easily plan and organise content across multiple platforms from one simple dashboard.
This means that whether you’re a freelancer, small business owner, or personal brand, you can stay consistent with your social media without spending a penny or wasting hours posting manually.
How Buffer helps you stay organised
When working with our clients, one of the biggest social media challenges we see is inconsistency. Posting sporadically, forgetting to post, or scrambling for last-minute content leads to lower engagement and slower growth. With Buffer, you can:
- Batch create content in one go and schedule it throughout the week.
- Post across multiple platforms at the same time, without switching between apps.
- Set posts to go live when your audience is most active, maximising engagement.
Instead of logging in daily and manually posting, you can dedicate just an hour or two per week to scheduling your content, giving you more time to focus on your business.
How to get started with Buffer
- Go to buffer.com and sign up for a free account.
- Connect up to three of your social media accounts. Choose the platforms that are most important to your business.
- Start scheduling posts! Upload images, write captions, and choose the time and date you want each post to go live.
- Monitor and adjust. Keep an eye on what’s working, tweak your content strategy, and stay consistent.
And that’s it! With just a little bit of planning, you’ll have your entire week of social media scheduled, making your life so much easier.
Need help with your social media? Let’s talk!
If you’re feeling stuck with social media, we can help. At Segal Assist, we specialise in helping individuals and small businesses create and manage their social media with ease.
- Need help setting up Buffer?
- Not sure what to post or how to stay consistent?
- Looking for a customised strategy tailored to your business?
Let’s chat! We offer a free 30-minute consultation, where we can go over your social media needs and help you put a plan in place.
Get in touch today at info@segalassist.com or click below to book a free session.
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